Skandinaviska Enskilda Banken
SEB is a leading Nordic financial services group with a strong presence across corporate banking, wealth management, and retail banking. With a heritage rooted in long-term relationships and financial advisory, the bank serves both private individuals and large institutions across Northern Europe.
In recent years, SEB has placed a strong emphasis on digital transformation, continuously developing its web and mobile platforms to meet evolving customer expectations. The focus lies in delivering reliable, accessible, and well-crafted digital experiences that support everyday banking as well as more advanced financial needs.
Industry
Financial Services
Market
Nordics, Northern Europe
A new visual direction
In my role as a visual designer, I contribute to shaping SEB’s visual direction across web and native apps. The work balances brand expression with product clarity, where typography carries much of the identity and interfaces are given room to breathe through generous use of whitespace.
A key focus is making the product feel simple to use and well considered, with attention placed on details where they matter most. I’ve also supported this shift by coaching designers across the organization to work more deliberately with these principles.
Role
UI Design, Product Design, Design Direction






